Performance Review Prep Done Smarter.

Fairness Factor is your AI Performance Review Coach—built to help you master tough conversations, showcase your value, and walk into reviews with absolute confidence.

How Can Our AI Help You?Don’t just wing it—WIN IT.

Our expert-trained AI helps you get what you want from your performance review—whether it’s a raise, promotion, or the recognition you deserve. We do the heavy lifting, so you can show up confident and prepared.
Icon 1

Prep Smarter—Let Our AI Coach Build Your Strategy

Showcase your value, align your goals, and get clear on what to ask for. You walk in with goals—we help you achieve them.

Icon 2

Negotiate Like a Pro—With AI Insights

Based on our custom personality assessment, get expert-backed negotiation strategies to help you ask for more—confidently. Know what to say, how to say it, and when to push.

Icon 3

Find Out Your Probability of a Pay Raise or Promotion

Our AI analyzes your role, performance, and company to estimate your chances—so you’re aware of what you need to work on to maximize your chance of success.

Icon 4

Tailor Your Strategy to Your Manager’s Personality

Teach our AI how your boss communicates, and we’ll help you frame your message in a way that actually lands.

Why choose us?Why Use Fairness Factor

Because everyone deserves a fair shot. Performance reviews aren’t always fair—especially for those who’ve been overlooked or marginalized. Fairness Factor helps level the playing field with AI that empowers you to speak up, show your value, and get what you deserve.

When can Fairness Factor Help?

You want a raise or promotion but don’t know how to develop an effective review strategy
You struggle with imposter syndrome and feel unsure of your worth
Your boss doesn’t understand your value, and you don’t know how to express it
You want to impress your manager with clear goals and a plan for the next quarter
English is your second language and you struggle with articulating your achievements
You’re not comfortable showcasing your accomplishments and talking about your strengths

OUR MISSIONWe’re here to make the workplace fair for all.

Fairness Factor’s mission is to empower professionals to navigate workplace challenges with confidence, clarity, and support. We leverage artificial intelligence and human expertise to create equitable outcomes in professional environments, ensuring every employee has access to the guidance they need to thrive. We believe that when professionals are equipped with the right tools and support, they can create healthier relationships with work and achieve their full potential.

Co-Founder

John Gillett

Co-Founder

Brendan Ong

testimonialsOur Happy Customers

Real voices. Real outcomes. Real change.

"Fairness Factor helped me organize my thoughts and speak up in a way that felt authentic."

Robert S., Data Analyst

Robert S., Data Analyst

Insurance

“I finally asked for a raise and got it—Fairness Factor showed me how to back myself with confidence.”

Priya S., Senior Software Engineer

Priya S., Senior Software Engineer

Fintech

"This helped me communicate better with my manager and actually get credit for the work I was doing.”

Marcus J., Customer Experience Director

Marcus J., Customer Experience Director

E-commerce

“I used Fairness Factor before my review—and walked away with a promotion. I’ve never felt more clear or confident.”

Sofia D., Marketing Specialist

Sofia D., Marketing Specialist

Consumer Goods

Pro and ConsThe Fairness Factor Effect

Pro

With Fairness Factor

  • AI-guided preparation boosts confidence
  • Expertly crafted talking points
  • Probability analysis for a raise or promotion
  • Document and showcase your work performance
  • Master negotiation with personalized coaching
  • Step-by-step plans to achieve future goals
Cons

Without Fairness Factor

  • Rely on questionable, unreliable, and impersonal advice
  • Major stress and anxiety leading up to your review
  • Feel powerless asking for what you deserve
  • Struggle to advocate for yourself and your performance
  • Worry about what you left on the table
  • Your career left to chance

Our Blogs Fairness Factor Daily Insights

The Secret to Thriving at Work: Aligning Life and Organizational Stages
February 27, 2025
The Secret to Thriving at Work: Aligning Life and Organizational Stages

When Jennifer joined a tech startup fresh out of college, she thrived on the energy, innovation, and late-night brainstorming sessions....

Read More
Navigating the AI Frontier: A Practical Guide for Professionals
February 27, 2025
Navigating the AI Frontier: A Practical Guide for Professionals

Embracing the AI Revolution In today’s fast-paced environment, artificial intelligence is no longer a futuristic fantasy, it’s a transformative force...

Read More
The H1-B Professional’s Guide Five Key Strategies for Mastering Your Performance Review
February 3, 2025
The H1-B Professional’s Guide Five Key Strategies for Mastering Your Performance Review

As an H1-B visa holder, you’re navigating a unique professional landscape where performance reviews carry significance beyond typical career advancement....

Read More
Performance Review Ready: 5 Steps to Silence Imposter Syndrome
February 3, 2025
Performance Review Ready: 5 Steps to Silence Imposter Syndrome

Is a performance review looming, leaving you feeling like your boss might finally see through you? You’re not alone. Psychologists...

Read More
The Return to Office Movement: Corporate Mandates and Employee Pushback
September 27, 2024
The Return to Office Movement: Corporate Mandates and Employee Pushback

In recent years, major companies have been initiating a significant shift back to in-office work, marking the end of the...

Read More
Maximizing Your Performance Review: A Guide
September 26, 2024
Maximizing Your Performance Review: A Guide

Performance reviews are a crucial opportunity for you to showcase your achievements, discuss your career aspirations, and align your goals...

Read More
The Right to Disconnect: Reshaping the American Workplace
September 26, 2024
The Right to Disconnect: Reshaping the American Workplace

In today’s hyper-connected world, the boundaries between work and personal life have become increasingly blurred. The ping of a work...

Read More

Get Your Answers Here Frequently Asked Questions

Yes! For a limited time, we are offering our AI Career Coach at no cost. So log in now and get prepared for the best performance review you've ever had!
Unless you provide your personal log in to your company, they will not have any access to your review preparation data. We will NEVER sell your data to anyone!
Our AI Career Coach is trained to provide you with the best preparation process for your upcoming performance review but it does depend on how much you engage with it. That said, the amount of time can vary from 45 minutes to a couple of hours. The great news is that you can take this in as many bites as you wish by leaving the app and coming back when you're ready.
Our AI Career Coach combines both HI (Human Intelligence) and AI to ensure the most intelligent and consistent experience while preparing for your performance review. Our AI offers custom features such as a Probability Of Success Score, a workflow designed by Human Experts specifically for performance reviews, and a Negotiation Playbook based on a tailored DISC Assessment among other tools that no other AI offers.
Short answer is, no. However, when you access our AI Career Coach, we will present you with tips on how to maximize your engagement with our AI to get the best preparation possible and yes, you do have the option to upload multiple relevant documents such as your Job Description, Company Performance Review Guidelines, Awards or Certifications you've received, etc. Think of this like therapy - the more you share, the better we're able to help you prepare!